About Us

Proudly serving the communities of San Francisco
and San Mateo County for nearly 70 years.

People Helping People

San Francisco Federal Credit Union proudly serves the communities of San Francisco and San Mateo County. For nearly 70 years we have aligned our focus on the philosophy of “people helping people.” Starting with a humble beginning in 1954 at a kitchen table on Capp Street, to becoming the full-service, multi-branch financial institution we are today, we pride ourselves on making a difference in the financial lives of our members and dedicating time and resources to improving our communities.

As a not-for-profit cooperative, our board members are volunteers; we do not have stockholders demanding higher profits. Our earnings are returned to the membership by offering savings products with higher returns and loans with lower rates.

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Philosophy & Core Values

San Francisco Federal Credit Union believes in strong driving principles to deliver exceptional member service. It is part of our mission to provide genuine, professional advice in a way that makes members feel comfortable and supported.

What Is Our Mission?

We are a high-performing and empowered team of financial professionals serving Bay Area communities by providing innovative solutions that bring peace of mind and financial stability.

Credit Union employees look to our four core values for moral guidance and professional consistency when interacting with members.


Serve More

  • Consistently and enthusiastically deliver exceptional member experiences
  • Educate and proactively create solutions to members’ needs
  • Treat members the way they want to be treated

Partner More

  • Listen, support and respect diversity
  • Collaborate to build effectiveness
  • Encourage positive energy

Own More

  • Follow through on commitments and be accountable
  • Demonstrate integrity in every decision and action
  • Take ownership in the Credit Union’s success

Be More

  • Challenge yourself to seek opportunities for growth
  • Be better than you were yesterday
  • Be part of the solution

Here For The Community

San Francisco Federal Credit Union is a not-for-profit, member-owned financial institution. We differ from big banks by offering higher earnings and dividends on deposits accounts, lower interest rates on loans and by charging fewer fees. Plus, members have access to more than 30,000 free ATMs across the country.

For over 65 years our mission has been to make financial life easier for our members and their families. San Francisco Federal Credit Union offers genuine, professional advice in a way that makes members feel comfortable and supported. We invite you to become a member and to take advantage of the many benefits we provide. Membership is open to those who live, work, go to school or worship in San Francisco or San Mateo counties.

Senior Leadership Team

Experienced leaders and proud members of the San Francisco community.

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Ray Shams

Chief Executive Officer

Ray Shams joined the Credit Union in 2017, bringing over 30 years of lending and risk management experience. Ray holds a Master of Business Admi…

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Kirsten Madsen

Chief Operating Officer

Kirsten Madsen joined the credit union in 2023 and brings almost 30 years of banking and financial services experience. In her role as COO, she wor…

Janaki Rao

Janaki Rao

Chief Technology Officer

Janaki Rao brings over 25 years of IT experience, specializing in cloud infrastructure, digital banking, and omnichannel solutions across diverse organizations…

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Peter Minford

Chief Financial Officer

Peter Minford joined the Credit Union in 2024. A seasoned professional with over 20 years experience as a CFO, and 40 years of leadership experience in financial services…

Board Members

Senior Leadership Team

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David Huebner

Chair

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Benjamin Kurko

First Vice Chair

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Luenna Kim

Second Vice Chair

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Katrina Williams

Board Secretary

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Michael Lopez

Treasurer

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William Lee

Board Member

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Patrick Michael Cox

Board Member

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Richard Frattarelli

Board Member

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William Smith

Board Member

Supervisory Committee

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Andrew Murrell

Committee Chair

Andrea LinkedIn

Andrea Caporale

Committee Member

Chanda 2023

Chanda Ikeda

Committee Member

Jeff Scarafia

Jeff Scarafia

Committee Member

Linda Mason for Social

Linda Mason

Committee Member

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Theresa Rutherford

Committee Member

Our History

Our story started in 1954 when accountant George Trelut wanted to provide financial security for his family. In support of his fellow city employees, he sought to provide a responsible financial institution where everyone could obtain affordable loans, save money safely and gain a voice in their own financial experiences. Today, we continue to pursue and foster those same ideals.

Watch The History of San
Francisco Federal Credit Union

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We Support Our Community

For San Francisco Federal Credit Union, being part of the community means a sense of responsibility to give back, in a variety of ways. We help community members become financially literate by offering numerous free webinars and seminars throughout the year. We help organizations who help the less fortunate by donating – whether it be through clothing or food drives, by donating money to charities or by employees volunteering through our CommunityShare program.

Engage With Us On Social Media

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Youth Scholarship

Invest in your future! San Francisco Federal Credit Union’s Youth Scholarship Program supports education and believes in investing in our communities.

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Financial Education

Empowering you with the knowledge to thrive financially. Explore our financial education resources—because smart finance is part of a brighter future.

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CommunityShare

Discover how we connect with our community! Our CommunityShare Program demonstrates our commitment through volunteerism and support for local causes.

Annual Reports

2023 Annual Report

2022 Annual Report

2021 Annual Report

2020 Annual Report

2019 Annual Report

2018 Annual Report

2017 Annual Report

2016 Annual Report

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